Is the content relevant to your online image? Post any material that isn’t strictly related to the reputation you are are building to your personal account – not your business profile. Know the difference between business and personal: Stop and think before posting.Determine your brand, then stay consistent in tone when tweeting about your business. Determine your message: Be aware of the overall branding and message of your Twitter campaign.Go ahead and show off those great reviews – Twitter is a place where you can get away with bragging about the good stuff! Share the positive: Your Twitter account should showcase positive press about your and your business.Reply, Retweet, and get involved in the conversation with your audience!
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